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Project management — modern, clear and digital

A training platform for modern project management — technical excellence and approachability, clearly structured and easy to book.

Brand buildingOnline shopCustomer journeyLogo designStyle guideWeb development
CompanyDr. Karen Dittmann
IndustryEducation / academy
LocationsStuttgart
Total valueEUR 29,100

Dr. Karen Dittmann · Owner

Client feedback
I met Christopher about a year ago and we started building my homepage and later the Better Project Training homepage. It was huge fun working with him — both websites turned out great. We keep getting feedback from clients: "We looked at several competitors and stuck with you — we want to work with you!" Thank you Christopher and your whole team. I look forward to many more projects together.
Dr. Karen Dittmann — Stuttgart
Key facts

What we solved.

Challenge

Karen Dittmann and Dr. h.c. Konstantin Dirbanis stand for high-quality, hands-on project management training. The web presence needed to make this expertise more visible without feeling like a classic seminar world or dry certification logic. At the same time, the various offers — from IPMA® courses through digital learning content to in-house training — had to be clearly structured.

Goal

The new web presence was meant to combine technical excellence, approachability and orientation. Prospects should quickly understand which offer suits their level of experience, what their next step looks like, and how to book courses or an initial call without fuss.

Approach

With a clear page structure, a modern visual language and user-friendly guidance, we prepared the content so that Better Project Training comes across as professional, accessible and future-proof. Courses, certifications and learning formats are clearly classified, while Karen and Konstantin are visible as experts — without the brand functioning solely through their persons.

Impact of the new brand

Better Project Training now presents itself more clearly, more premium and more digitally. The positioning as a training platform is understood faster, the offers feel more tangible and users find the right entry point more easily — strengthening trust and conversion along the entire learning path.

Insights

This is what the result looks like.

Better Project Training® – project insight 1
Better Project Training® – project insight 2
Better Project Training® – project insight 3
Better Project Training® – project insight 4
Scope

Services delivered.

Base package

  • Colour concept
  • Combination mark (logo)
  • Mobile-optimised & SSL encryption
  • Contact form
  • Home page + three subpages
  • Customer journey, cookie banner, image optimisation

Premium features

  • Six additional subpages
  • Third-party integrations (Mailchimp, Zapier, DATEV)
  • Booking system (WooCommerce)
  • Direct instant bookings on sales pages
  • Member area with access to purchased products

See it live: betterproject.training →

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